In 2022 and 2023, Benchmark Planning worked with the Blue Ridge Corridor Alliance in Raleigh to outline a blueprint for establishing a potential Greater Blue Ridge Corridor Business Improvement District, known as a Municipal Service District in North Carolina. The corridor is home to a wide-variety of healthcare, university, office, business, government, college and professional sports, entertainment venues, and residential neighborhoods. Some of the major public entities and uses within the corridor include the North Carolina State Fair, NC Museum of Art, UNC Rex Hospital, PNC Arena, and NC State University. The study examined potential boundaries for the district, potential revenues and services, organizational structure, general operating plan and budget, and included an action plan for moving forward.